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Marketing Manager |
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Marketing is a business term referring to the promotion of products, advertising, pricing, distribution channels, and branding. The term developed from the original
meaning which referred literally to going to market, as in shopping, or going to a market to sell goods or services.
Marketing manager is a business discipline focused on the practical application of marketing techniques and the management of a firm's marketing
resources and activities. Marketing managers are often responsible for influencing the level, timing, and composition of customer demand accepted
definition of the term. In part, this is because the role of a marketing manager can vary significantly based on a business' size, corporate culture,
and industry context.
Role and Responsibilities of a Marketing Manager
- Marketing research and analysis
- Marketing strategy
- Implementation planning
- Project, process, and vendor management
- Organizational management and leadership
- Reporting, measurement, feedback and control systems
Advanced Search: Below you will find some current job openings for a Marketing Manager.
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